The Middle East is seeing strong institutional and high-net-worth participation in crypto, with family offices, corporates, and sovereign wealth funds increasingly investing in digital assets, says Ola Doudin, Co-founder and CEO of BitOasis.

“Over 90% of high-net-worth individuals and family offices have actually developed an interest in crypto and see it as a way of diversifying their portfolio,” Doudin said, highlighting the region’s growing confidence in crypto as a legitimate asset class.

She added that regulatory clarity is driving adoption, particularly in the UAE, which has positioned itself as a hub for stablecoins and tokenised real-world assets.

Doudin explained that tokenisation is expanding beyond real estate to include equities, bonds, gold, and other digital assets, creating a convergence between traditional finance and blockchain.

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On regulation, Doudin emphasised the importance of a balanced approach that fosters innovation while ensuring consumer protection. “Regulation is very important to allow players like us… to drive adoption safely in a regulated way,” she said.

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